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E-commerce AI Leader Fanplayr Says Businesses Must Adapt to New Privacy Restrictions for 2021 Holiday Season

PALO ALTO, Calif., Sept. 30, 2021 (SEND2PRESS NEWSWIRE) -- Fanplayr, the global leader for e-commerce intelligence solutions, including a patent for Segmentation as a Service, urges businesses to prepare now for tech changes that will impact holiday sales during this pivotal year particularly with Deloitte forecasting an 11 to 15% increase in 2021 holiday e-commerce sales.

Fanplayr Launches PrivacyID to Address New Privacy Laws and Upcoming Ban on Third-Party Cookies

PALO ALTO, Calif., Aug. 31, 2021 (SEND2PRESS NEWSWIRE) -- Fanplayr, a global leader in online behavioral personalization, artificial intelligence and user privacy, announced the introduction of its new anonymized user identification solution PrivacyID. The technology behind PrivacyID is unique in that it allows for seamless use of the anonymized information.

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