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About Our Editorial Staff

New York Netwire™ is an online publication and newswire service of the Neotrope® News Network. Our editorial staff are located throughout the U.S., and we cover both local, regional and national news. We also feature original articles and lifestyle content, composed by full time editorial staff who write on topics they have personal interest in, and expressly not so-called “content farming.”

New York Netwire editorial staff as of July 1, 2011.

Janice Sand

Content Manager
Jan has been an intern with Neotrope® since Dec. 2010 and has worked for both the Send2Press® Newswire service, as well as MusicIndustryNewswire.com. She edits daily news stories for the site from state and local NY government and non-profit agencies and is based in “New England,” USA.

Liisa Andreassen

Contributing Editor
Liisa writes for several national and regional magazines; and business-to-business newsletters. Before starting Write Away, Inc., she worked as an editor for a national medical publishing company where she managed a team of writers and did market research for new launches.

She is the former editor of Action Pursuit Games Magazine – the world’s leading paintball magazine and co-editor for Grilled Magazine. She currently has two monthly columns that feature chefs and wine experts. She received her Masters in Media Studies from the New School for Social Research in New York City and currently sits on the board of the Public Relations Association of Western North Carolina. She has experience working with legal, educational, healthcare, hospitality, not-for-profit clients and more. In 2007, she was accepted into the Cambridge Who’s Who — America’s premier source for networking for executives and professionals and is also a member of the Junior League in Asheville where she is Chair for the State Public Affairs Committee.

Christopher Simmons

Editor and Publisher
Christopher Laird Simmons is the founder and President of Neotrope® which publishes New York Netwire™. Neotrope is involved in entertainment publishing on one side, and brand marketing and PR on the other. Chris is a current member of the Public Relations Society of America (PRSA), and the American Society of Composers, Authors and Publishers (ASCAP), and a former member of the Graphic Artists Guild and the Direct Marketing Association (DMA).

He wrote one of the first magazine articles on using MIDI sequencing with a Commodore 64, and Sequential Circuits interface in the June 1984 issue of Polyphony (now Electronic Musician). As one of the first proponents of e-book technology in the publishing and advertising worlds, he published an electronic magazine (“e-zine”) of fiction and pop-culture called Nu*Real in the Common Ground format in Dec. of 1994 that was available for download on AOL and Internet news groups.

He has written for a wide variety of national and regional print publications including Computer Player, CrossMedia, Digital Imaging, Print on Demand Business, Micro Publishing News, Polyphony, Search Engine Intelligence, and Spazz. His business articles on graphic design and Web development were also reprinted by the Graphic Artist Guild in several issues of their member newspaper. As the founder of a small publishing company (Mindset Press, now Neotrope Press), he developed over thirty small press publications and “fanzines” between 1987 and 1990, including one that was featured in the “potpourri” section of Playboy magazine.

He has been widely interviewed by publications like PC World on Linux Web hosting (he operated a Web hosting business from 1997 to 2005); TrendWatch on PDF technology, three times by Entrepreneur magazine on PR and marketing (2003, 2005, 2006), and been invited to speak at Seybold, and the annual meeting of the American Intellectual Property Law Association, among others. He has been interviewed numerous times for Internet radio and Podcast programs over the past 11 years related to public relations and Internet marketing topics.

He has art directed numerous magazines, and was the Chief Creative at the PhotoVentures ad agency from 1982-1987. He has won two Harvey Measurement awards for most responsive magazine advertising, and an ARPL design award from Apple Computer in 1993.

As a photographer he has won numerous “best of show” awards for abstract, glamour, and portrait imagery. He has also created photographic and 3-D imagery for over three dozen national magazine covers. His abstract digital artwork was selected as the cover for the 1997 Science and Technology Course Catalog for the California State University Long Beach (CSULB) and has been featured in numerous major art installations including the 1997 Bytes of Art project in San Francisco. He created his first computer graphics for the Adventure International Atari 8-bit computer game Stone of Sisyphus in 1983.

He has composed music themes for two cable TV programs, including the award-winning VidKidCo, produced by the Long Beach Museum of Art’s Video Annex. As a musician he performed in several bands in the ’80s, including “Pets Gone Wild” that was featured in the L.A. Times Calendar section, and was an L.A. Weekly “band name of the week.” He released numerous independent self-produced albums of electronic music in the ’80s under the name “Bluetoy,” which were played widely on late-night alternative music radio shows, and reviewed favorably in music magazines like Electronic Musician. He re-mastered and re-released the albums on CD under his own name between 1996 and 2000 (his CD Beserker is available on iTunes, Napster, CDbaby, Amazon.com).

He has also been on the launch team of numerous successful companies including MacMall, FindWhat.com (now MIVA), and Send2Press® Newswire. As a public relations (PR) professional he works with companies of all sizes to help them “get ink” in the media and promote their brands and products. He has also served on the panel of judges for the PRSA Excellence in Tech Journalism Awards (2002, 2003, 2004 awards).

Learn more about Christopher Simmons at: https://ChristopherSimmons.com .

For more information on Neotrope, please visit: https://www.neotrope.com .


Bryan Sullivan

Contributing Editor
Bryan Sullivan has a B.A. in Communications from Alfred University in New York. He also holds a culinary degree from the New York Restaurant School. He owned and operated a catering business in Naples, FL and has worked at several fine-dining establishments throughout the U.S. Prior to getting into the hospitality business, he worked on Wall Street as a sales assistant for a NYSE brokerage firm.

After a career transition, he worked as the Features Editor for Action Pursuit Games Magazine, the world’s leading paintball magazine, and writes about culinary trends and food-related topics. He was also the co-editor for Grilled Magazine, a new launch start up that was geared to men.